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Technological Partnership Without Borders: Why ENDI Went on a Business Mission to China

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  • Technological Partnership Without Borders: Why ENDI Went on a Business Mission to China

Representatives of ENDI LLC — Dmitry Trusov and Evgeny Nadobnikov — took part in a business mission to China, during which they visited Beijing and Shanghai, as well as one of the largest international industry exhibitions in the field of virtual and augmented reality — VR/AR EXPO China.

The trip was dedicated to studying advanced global technologies, seeking new partners, and developing international cooperation in the fields of VR/AR, digital services, artificial intelligence, and immersive solutions for business, tourism, culture, and education.

As part of the business mission, the company’s representatives held a series of working meetings with Chinese technology companies, virtual reality and digital content industry players, as well as a meeting with a representative of OPORA RUSSIA in Beijing to discuss prospects for Russian-Chinese cooperation and opportunities for joint projects.

Special attention during the trip was paid to the analysis of global trends in immersive technologies. VR/AR EXPO China served as a platform for getting acquainted with the latest solutions in VR/AR hardware, software platforms, digital ecosystems, and technologies that are already being actively implemented in various economic sectors around the world.

For ENDI, participating in such international business missions is an important part of its development strategy, allowing the company not only to adopt global best practices but also to forge new international connections, open promising avenues for the export of Russian IT solutions, and create a foundation for future technological partnerships.

Today, international cooperation is becoming one of the key factors in the development of the IT business. Participation in such missions allows Russian companies to be part of the global technology agenda, understand world market trends, and find new opportunities for growth and scaling of their own projects.

21.05.2026

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